Coca-Cola Christmas Promotional Toy Car Series

Project Background

For global beverage brands, Christmas promotions are one of the most important marketing moments of the year. The challenge is always the same: how to create a highly recognizable, collectible, and emotionally engaging promotional item that strengthens brand recall while fitting seasonal retail and gifting scenarios.

In this project, Longrichbar partnered with Coca-Cola to design and manufacture a Christmas-themed promotional toy car series, inspired by classic vintage trucks and Coca-Cola’s iconic holiday imagery. The result is a festive, story-driven POSM product that resonates with both adults and children.

Product Overview: Christmas Toy Car Collection

This promotional series features multiple models of miniature red delivery trucks, each designed to reflect Coca-Cola’s holiday spirit:

• 🎅 Santa Claus figurines seated in the truck bed

• 🎁 Mini gift boxes and Christmas trees

• 🚛 Classic pickup trucks and retro vans

• 🥤 Bottles styled to match Coca-Cola branding

• ❄️ Snowy and warm Christmas scene styling

The products were developed as decorative collectibles and seasonal promotional gifts, suitable for retail displays, gift-with-purchase campaigns, and holiday marketing activations.

Design Concept: Bringing the Christmas Story to Life

Coca-Cola’s Christmas campaigns are deeply rooted in nostalgia, warmth, and storytelling. Our design team focused on translating these brand values into a tangible product:

• Iconic Red Color Palette – instantly recognizable on shelves and displays

• Vintage Truck Shapes – evoke tradition and timeless appeal

• Holiday Details – Santa, snow, Christmas trees, and gifts create emotional connection

• Miniature Scale – perfect for desks, shelves, and holiday home décor

Each toy car feels like a small scene from a Christmas story, reinforcing brand emotion rather than functioning as a simple giveaway.

Manufacturing & Quality Control

As an experienced OEM/ODM promotional products factory, Longrichbar handled the project from concept to delivery:

• 🏭 In-house mold development for custom vehicle shapes

• 🎨 High-quality painting and logo application

• 🧸 Durable materials suitable for long-term display

• 🔍 Strict QC standards to ensure consistent color and finish

• 📦 Safe packaging designed for retail and gifting

The final products achieve a balance between decorative quality and cost-effective mass production, making them ideal for large-scale promotional campaigns.

Application Scenarios

This Christmas toy car series was designed for multiple marketing touchpoints:

• 🎄 Holiday retail displays and counter décor

• 🎁 Gift-with-purchase promotions

• 🛍️ Limited-edition collectibles for loyal customers

• 🏠 Home and office Christmas decorations

• 📸 Social media visual content and seasonal storytelling

Because of their strong visual appeal, these products also perform exceptionally well in photo-based marketing and in-store atmosphere building.

Why Branded Toy Collectibles Work for Promotions

Compared to traditional giveaways, collectible toy products offer several advantages:

• ✅ Longer brand exposure (kept and displayed, not discarded)

• ✅ Emotional engagement through storytelling

• ✅ Cross-generational appeal (kids love them, adults feel nostalgic)

• ✅ Strong differentiation from standard POSM items

For global beverage brands, especially during Christmas, these advantages translate directly into stronger brand memory and customer loyalty.

Why Brands Choose Longrichbar

This project reflects what Longrichbar specializes in:

• ✔️ 18+ years of experience in barware & promotional products

• ✔️ One-stop service: design → sampling → production → QC → logistics

• ✔️ Deep understanding of beverage brand POSM strategies

• ✔️ Proven experience working with international beverage brands

We don’t just manufacture products — we help brands turn ideas into effective promotional tools.

Looking to Create Your Next Seasonal Promotion?

If you are planning a Christmas, summer, or limited-edition brand campaign, we can help you develop:

• Custom toy collectibles

• Branded bar accessories

• Holiday POSM items

• Creative promotional gift solutions

📩 Contact Longrichbar today to explore how we can bring your next brand promotion to life.

Longrichbar – One-Stop POSM Solutions Supplier for Beverage Brands